Wingman’s NHL Back to the Futures: Calgary Flames odds to win the Stanley Cup


In Canada Sports Betting’s second NHL Back to the Futures segment, the Wingman focusses on Canadian ongoings, with a particular focus on the Calgary Flames. 

The Wingman also presents the first award for Canadian of the Week, or #COW. The Canadian of the Week is a prize given to our home and native land’s most recent standout performer.

You’ll have to watch the segment to find out who wins the first award of its kind, but Sidney Crosby, Patrice Bergeron and Jonathan Bernier are all in the running after exceptional weeks.

The Wingman then delves into which Canadian teams have a viable shot of winning the 2018 Stanley Cup. Unfortunately, four Canadian outfits – Canucks, Oilers, Senators, Canadiens – are all but out of futures contention.

That leaves the Maple Leafs, Jets and Flames vying for the Holy Grail, and Canadian supremacy. Headlining Calgary for this edition, the Wingman goes into what chance the Flames have of making a playoff run, where they’ve been successful and what needs to improve in the latter stages of the season.

Are the Flames viable Stanley Cup underdog picks?

He surmises that the Flames are a superb underdog futures pick if Mike Smith continues standing on his head, particularly in unfriendly confines. Calgary’s number one has the best save percentage (.945) on the road in the NHL and was just named one of the league’s stars of the week.

Teammate Johnny Gaudreau, who led the league with eight points in four games, also earned the plaudit, joining Smith as a star of the week.

Defenceman Dougie Hamilton is tearing through the opposition like a sharp skate rips apart soft ice. A major part of Calgary’s recent success, Hamilton has scored three game winners during the current winning streak.

If Hamilton and Gaudreau, both of whom endured a miserable series against Anaheim in the 2016-17 playoffs, maintain their current level of play, Calgary is an excellent outsider pick going into the postseason.

Even more important, though, is Smith’s performances between the pipes. Brian Elliott failed the organization by conceding suspect goals at the most inopportune times in the four-game Anaheim sweep.

Smith was acquired from Phoenix to ensure stability at the most important position, and the veteran is thus far exceeding expectations.

He could turn out to be the piece of the puzzle Calgary has been searching for since Miikka Kiprusoff retired in 2013.

If so, the Flames could make an improbable run, one that resembles their 2004 journey to the Stanley Cup Final, hopefully though with an altogether different outcome.


Wingman’s NHL Back to the Futures & Stanley Cup Odds


The Wingman, in Canada Sports Betting’s first Back to the Futures segment, focusses on the biggest movers and shakers over the past five weeks in the NHL.

The Wingman highlights the teams who, in the sportsbooks’ eyes, have a chance at making the playoffs while making the most impressive strides since the latter stages of November.

Those five teams, in randomized order, are: The Boston Bruins, New Jersey Devils, Las Vegas Golden Knights, New York Rangers and Philadelphia Flyers.

You’ll have to watch Canada Sports Betting’s first ever Back to the Futures segment to find out which of those teams have made the most meteoric rise in a five-week span.

Back to the Futures will focus on the shifting NHL futures lines, with a focus on Canadian teams. The Wingman will offer his expertise on where your Stanley Cup money should go in the lead up to the most exciting time of the year, the Stanley Cup playoffs.

If you enjoy these type of videos, visit Canada Sports Betting’s YouTube channel. There you’ll find the Wingman taking centre stage, chatting specifically about the Premier League, Super Bowl and NHL.

Start the conversation by commenting below and Newagejourno will be sure to respond to all of your valued feedback.

Why Canada Sports Betting? Because every player needs a wingman.

The animated YouTube series highlighted in this article was created by Newagejourno. I developed the idea, created the series and write the scripts for NHL Back to the Futures and Premier League Pick of the Week. LTD EDN Productions is responsible for the technical side, including all edits.

Tangential Marketing

The animated series is a part of an all-inclusive marketing strategy, based primarily on the theory of tangential marketing. The premise, at its most basic and fundamental, is to create content that appeals to the largest demographic possible, while ensuring the niche audience is never alienated.

In October 2017, Hilborn Digital produced a compelling piece about the advantages of tangential marketing.

It’s a strategy for forward-thinking marketeers, those willing to take calculated risks to garner optimal exposure for a brand. It’s not for the faint of heart, or those content with the status quo.

This technique works best for companies who have a niche following but are not universally prominent.

I highly recommend the strategy, particularly when attempting to penetrate the mainstream.

What are your thoughts on tangential marketing, a relatively new strategy whose gaining prominence is mostly due to the ascendency of social media?