Wingman’s NHL Back to the Futures & Stanley Cup Odds


The Wingman, in Canada Sports Betting’s first Back to the Futures segment, focusses on the biggest movers and shakers over the past five weeks in the NHL.

The Wingman highlights the teams who, in the sportsbooks’ eyes, have a chance at making the playoffs while making the most impressive strides since the latter stages of November.

Those five teams, in randomized order, are: The Boston Bruins, New Jersey Devils, Las Vegas Golden Knights, New York Rangers and Philadelphia Flyers.

You’ll have to watch Canada Sports Betting’s first ever Back to the Futures segment to find out which of those teams have made the most meteoric rise in a five-week span.

Back to the Futures will focus on the shifting NHL futures lines, with a focus on Canadian teams. The Wingman will offer his expertise on where your Stanley Cup money should go in the lead up to the most exciting time of the year, the Stanley Cup playoffs.

If you enjoy these type of videos, visit Canada Sports Betting’s YouTube channel. There you’ll find the Wingman taking centre stage, chatting specifically about the Premier League, Super Bowl and NHL.

Start the conversation by commenting below and Newagejourno will be sure to respond to all of your valued feedback.

Why Canada Sports Betting? Because every player needs a wingman.

The animated YouTube series highlighted in this article was created by Newagejourno. I developed the idea, created the series and write the scripts for NHL Back to the Futures and Premier League Pick of the Week. LTD EDN Productions is responsible for the technical side, including all edits.

Tangential Marketing

The animated series is a part of an all-inclusive marketing strategy, based primarily on the theory of tangential marketing. The premise, at its most basic and fundamental, is to create content that appeals to the largest demographic possible, while ensuring the niche audience is never alienated.

In October 2017, Hilborn Digital produced a compelling piece about the advantages of tangential marketing.

It’s a strategy for forward-thinking marketeers, those willing to take calculated risks to garner optimal exposure for a brand. It’s not for the faint of heart, or those content with the status quo.

This technique works best for companies who have a niche following but are not universally prominent.

I highly recommend the strategy, particularly when attempting to penetrate the mainstream.

What are your thoughts on tangential marketing, a relatively new strategy whose gaining prominence is mostly due to the ascendency of social media?

Super Bowl underdogs & favourites: History of Super Bowl Betting


Since 2002, the Super Bowl has been dominated by underdogs. Underdogs have won 8 of 15 big games, covering in 11 of 15.

The exact opposite was true before 2002, with favourites ruling the Super Bowl roost. Canada Sports Betting takes a look at the stark contrast between both eras of dominance.

Will favourites start redeeming themselves in forthcoming Super Bowls or have underdogs figured out how to consistently beat their supposed superiors?

Our latest Learn to Earn segment also dives into why underdogs are doing so well in the last 15 years.

If you like our jibe, please subscribe. Start the conversation by commenting below and we’ll be sure to respond to all of your valued feedback.

Why Canada Sports Betting? Because every player needs a wingman.

Match Day 14 Premier League Predictions: Wingman’s Perplexing Play


The Wingman this week focusses on Everton Football Club for the Perplexing Play of the Week, or the perplexing season thus far in Everton’s case.

Ronald Koeman was fired after nine matches, such is the state of disarray at the club.

The blue half of Merseyside spend over £140 million on signings during the offseason, many of whom have failed to impress so far at Goodison. The Wingman takes a look at what you could buy that kind of outrageous money, and you’ll want to see some of the items on his shopping list.

For the Premier League Pick of the Week, the Wingman dives into the weekend’s marquee matchup, between Manchester United and Arsenal. There is no love lost between Jose Mourinho and Arsene Wenger, which the Wingman poignantly points out.

Watch this segment to find out who the Wingman is backing in the massive contest at the Emirates.

If you like our jibe, please subscribe. Give us a like and comment too. Let’s get this conversation started!

Why Canada Sports Betting? Because every player needs a wingman.

Who do you think Everton should hire to save their club from permanently spinning out of control?

(Script and character idea creation by Newagejourno. Video production and editing by LTD EDN Productions.)